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Knee-deep in Metaverse conference season

We appear to be fast approaching peak conference, with a number of major events on the horizon. These include this year’s MetaBeat event in San Francisco, on the 4th of October, Microsoft Ignite, between the 12th and 14th of October, the Augmented Enterprise Summit, between the 18th and 20th of October, and Web Summit 2022, “The best technology conference on the planet”, between 1st and 4th of November.

Today marks the start of this year’s Immerse Global Summit Europe event. Held over two days at the Savoy Palace at Funchal, on the island of Madeira, the Immerse Global Summit Europe attracts over 500 attendees from over 100 companies, with over 100 speakers across more than 20 industry verticals.

Amongst this year’s 100+ speakers are: Lead XR Program Manager at Meta, Matt Hooper, Maria Pace, expert in XR Hardware, Global Partnerships & Strategies at Google, Vice President at HTC VIVE, Pearly Chen, Senior Director XR at Qualcomm, Martin Herdina, Head of Unity Government & VRARA Chapter President Orlando, John Cunningham, and General Manager, SIG Business Department at Sony, Horoshi Mukawa.

Here at we’re looking forward to hearing Pearly Chen’s talk “Embracing Abundance: Creating a Metaverse that Works for Everyone”, “Building an Ecosystem for Learning in the Metaverse”, by Meta’s Head of Immersive Learning Monica Arés, “Making NFTs work in the Metaverse”, by Senior Director, XR & Metaverse at Deutsche Telekom, Terry Schussler, and Head of Extended Reality at T-Systems MMS, Rafaela Sieber, and “Are Extended Tourism and Metatourism defining a new Tourism era?” by Founder and CEO at X-Plora Mafalda Ricca.

Today also marks day one the Dubai Metaverse Assembly. Organised by the Dubai Future Foundation, the Dubai Metaverse Assembly will be held across two days at Dubai’s Museum of the Future and Emirates Towers, AREA 2071.

The Dubai Metaverse Assembly will explore how Metaverse technologies can be deployed “to create a better future and quality of life for humanity.” It will host “more than 300 global experts, policymakers, thought leaders, and decision-makers from more than 40 organisations”, including the World Economic Forum, Meta (formerly Facebook), Mastercard, and Emirates airline.

Delegates are expected to participate in sessions and workshops across three main tracks: Educate; Inspire; and Contribute. The Educate track will comprise “more than 10 in-depth sessions on the metaverse”, the Inspire track will showcase “use-cases of the metaverse in tourism, logistics, retail, education, and healthcare sectors”, and the Contribute track will focus on “curating workshops for metaverse foresight and use-case reviews”.

Building on the Dubai Metaverse Strategy, we’re hoping for a deep dive into the Metaverse that identifies ways in which countries, governments, and companies will be able to benefit from Metaverse opportunities. On the subject of the Dubai Metaverse Assembly, Jeremy Jurgens, Managing Director and Head of World Economic Forum’s Centre for the Fourth Industrial Revolution, said: “Dubai has continuously been at the forefront of implementing new technologies and is globally recognised as a leading city of the future. As such, it provides an ideal location to bring leading experts and futurists together to explore the opportunities and challenges presented by the metaverse."

We look forward to reporting on how the two days went. Please leave a comment below!

Alexandre Pellaes/Unsplash

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